You can read more about Conversion Tracking HERE.


1. Create conversion in Google Ads https://ads.google.com/



 

 

 


 

Write down values for Conversion ID and Conversion Label



 

 

 

 

 


 

2. Configure Google Tag Manager https://tagmanager.google.com/



 

 

 

 

 

 

 


3. Test your campaign by opening https://google.com and entering “google ad”.


New data will appear in Google Ads after some time if the campaign is running.